Unit 5: Marketing

Students will understand the basics of marketing including the seven core functions and the 4 P’s of the marketing mix

Define marketing concepts
Identify the seven core functions of marketing
Understand the marketing mix, or 4P’s of marketing

• Interactive activities

• Graphic organizers

• Define, understand and use terminology, concepts and principles

• Reading and analyzing embedded text and articles

• Student centered videos

• Analyze videos

• Formative and summative assessments 

• Mastery Based assessment